Useful links

Media Support

Be Inspired by Knowledge Sessions at AIBTM 2014



High calibre speakers will take meeting professionals’ knowledge to a new level

The high-quality content of AIBTM’s Knowledge Programme, presented by experienced industry leaders, will provide meeting professionals with a premier three day Knowledge Programme to support their business objectives and further their professional careers.

“This year, we have created more than 50 dynamic and innovative sessions dedicated to three industry buyer categories including, association, corporate and agency meeting planners. The topics vary from Mobile Technology, Social Media Revolution and Innovation Games® to Global Healthcare Compliance, Strategic Meetings Management, Event Design and Nutrition.” said Erica Keogan, Associations and Education Manager, Meetings & Events Portfolio.

Jessica Levin, President and Chief Connector of Seven Degrees Communications, has a reputation as the “Go To” person regarding marketing, event design and anything involving trends in technology within the industry. She will be leading the “Communication 2064” session.

Levin comments: “I had a look at AIBTM’s Knowledge Programme and I am absolutely over the moon to see the line-up of speakers and its relevance to the U.S. meetings industry. Now, I can’t wait to engage with the audience during my session, because Communication 2064 is not a typical session. It’s a session that is designed to get you thinking about what could be and what will be. We look at how technology is impacting buying habits and how marketers need to create products and services that are anticipatory. This session is designed to make participants a little bit uncomfortable and to open their mind to the future of communications.”

Innovative and experienced consultants, Carmen Effron and Andrea Simon, lead a workshop subject “Stop Talking About It and Start Doing It”. In the session, both will demonstrate how to become innovative by using the power of Innovation Games®. The content will empower people and showcase how to solve every day problems, and create big ideas that turn into major market transformations.

Carmen Effron, Founder and President of C F Effron Company LLC, says: “Grounded in the cognitive and the neurosciences, the games engage people in a way that frees their brain from their mind-maps and associations. Play is freedom at its best and a byproduct of playing games is having fun! As we have “serious fun” we open our minds to see, think and feel in new ways and come up with transformational ideas. The participants will have serious fun doing serious work in a collaborative environment. The principal is to play games today and innovate tomorrow.”

“I am very impressed by the rich content of the educational programme of this year\'s show. When I had a glance at it, I came across incredible, must attend sessions for all sectors and the topics are just a perfect blend covering all important areas for the meetings and events industry. I believe by attending these sessions it will have a strong impact on the career development of the individual delegates.” Effron adds.

Michael J. Lyons, Reed Travel Exhibitions, AIBTM Exhibition Director, concludes, “Education is key to our industry and we have once again listened close to meeting professionals from around the globe to identify their educational preferences. Therefore, we couldn’t be happier to have world-class speakers attending this year’s show. The sessions will be fresh, funky and inspiring, and surely take meeting professionals’ knowledge to a new level.”

“At the same time, our partnership with RecertTrack, the world’s first online portal for certification and re-certification, is providing an essential tool for all delegates giving them a unique opportunity to track their industry related professional development activities, including the credits they obtain by attending the complimentary AIBTM knowledge programme. Therefore, we urge everyone to go online through www.aibtm.com and join up before the show, it is all about continued education and career development. “


Reactions


Share this news


Related news

Guatemala partners with UNWTO to launch Sustaina..

Guatemala partners with UNWTO to launch Sustainable Tourism Observatory more

Date : 2019-05-20 14:29:49
Air Canada to acquire Air Transat in $520m deal..

Air Canada to acquire Air Transat in $520m deal more

Date : 2019-05-19 18:57:28
PARADISE REDEFINED: Presenting a New Era at The ..

PARADISE REDEFINED: Presenting a New Era at The JW Marriott Marco Island Beach Resort more

Date : 2019-05-15 14:44:52
IBTM Americas 2019 reveals Hosted Buyer recruitm..

IBTM Americas 2019 reveals Hosted Buyer recruitment from new destinations more

Date : 2019-05-07 06:08:08
Orange County in California is the perfect desti..

Orange County in California is the perfect destination for Arabic and Halal cuisine. more

Date : 2019-04-01 18:15:53
Marriott Bonvoy Kicks Off Global Marketing Campa..

Expands Member Experiences through new Marketing Partnership with the World’s Most Recognizable Sports Team, Manchester United more

Date : 2019-02-21 05:23:27
WTTC CEO Gloria Guevara Manzo explains why mille..

On CNN Business Traveller, World Tourism and Travel Council President and CEO Gloria Guevara Manzo explains what’s next for Latin America as business and leisure travellers are becoming increasingly attracted to the area. more

Date : 2019-01-09 06:08:52
MPI Summer 2018 Edition of Meetings Outlook Rep..

Meeting Professionals International (MPI) has published its Meetings Outlook, 2018 Summer Edition. A solid seller’s market, contracts and negotiations that are getting more complex, growth in demand for experiential components more

Date : 2018-08-01 07:08:42
Sheraton Gateway LAX Unveils New Conference Cent..

The Sheraton Gateway Los Angeles Hotel, debuts the opening of its new meeting area, The Hub Conference Center, conveniently located near Los Angeles international airport. The recently renovated 7,523 square feet center offers a c more

Date : 2018-07-19 01:49:50
MPI Publications and Creative Teams Receive Nati..

MPI’s Publications and Creative teams have been recognized with four national awards and six regional awards in two national competitions for work published in The Meeting Professional and the World Education Congress convention more

Date : 2018-07-19 01:44:22